Department of Marketing
The McCoy College of Business Department of Marketing offers the direction, skills, and experiences you need to begin your marketing career. Whether you choose an undergraduate concentration in professional sales or services marketing, or you apply for our new master’s program in Marketing Research and Analysis, your opportunities in the Department of Marketing extend well beyond the classroom. Take advantage of professional development workshops, learn from guest speakers, grow your professional community at networking events, compete in student competitions, or join any of our three student organizations for a well-rounded experience that will give you the confidence you need to compete in this growing field.
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Best Sales Program
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UNIVERSITY SALES CENTER ALLIANCE
Programs that fit your goals
At McCoy College you’ll be challenged academically, but we don’t learn in a vacuum. We believe in connecting what you learn here to the world beyond college. You'll gain experience and knowledge to apply classroom discoveries to meet real-world challenges.
Recent News
McCoy College B.B.A. in Marketing Ranked #9 in the Nation
Dr. Rick T. Wilson Interviewed on KXAN News Austin
TXST Sales Team Finished 5th Runner Up at the 2022 International Collegiate Sales Competition
Upcoming Events
- Location:
- McCoy 206; 206
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
Need a new headshot? Stop by the studio to get a new headshot to update your LinkedIn personal brand in MCOY 206. Business casual required. Scan the QR code at the event.
Click here for more information
more about event
- Location:
- McCoy 110; 110
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
It’s time to update your resume! Whether you are preparing to graduate or looking for an internship, this is a great time to refresh your resume. Please attend with a printed resume for review. **Scan the QR code at the event. **
Click here for more information
more about event
- Location:
- McCoy 110; 110
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
Are you a management major or interested in majoring in management? Stop by the office to chat with Internship Coordinator for the Department of Management, Bobbie Moore to ask questions and seek guidance for your next career move.
This is a come-and-go event that provides time for students to engage between classes. Scan the QR code at the event. Click here for more information
more about event
This is a come-and-go event that provides time for students to engage between classes. Scan the QR code at the event. Click here for more information
- Location:
- McCoy 110; 110
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
Develop the interviewing skills to make you the obvious choice! A mock interview is a staged interview that simulates an actual job interview.
This activity will help you understand how to conduct yourself during an actual interview. Scan the QR code at the event. Click here for more information
more about event
This activity will help you understand how to conduct yourself during an actual interview. Scan the QR code at the event. Click here for more information
- Location:
- 3rd Floor - CIE Gathering Space
- Cost:
- Free
- Contact:
- Quinn - Director of CIE
Alkek Library 350G
Phone: 512-408-2246 - Campus Sponsor:
- Center for Innovation and Entrepreneurship
Join us on Wednesday, April 23rd, from 2-3 PM at the CIE Gathering Space for an insightful discussion with Claudette from Splash Coworking, San Marcos’ premier co-working space. Claudette will share her experiences and expertise on the benefits of co-working, the evolving landscape of collaborative work environments, and how these spaces can foster innovation and entrepreneurship.
What to Expect:
- Firsthand insights into the coworking industry
- Networking opportunities with students and professionals
- A discussion on the role of coworking in career growth and business development
This is a great opportunity to learn more about alternative workspaces and their impact on productivity and professional networking. Complimentary pizza will be provided!
We look forward to seeing you there!
What to Expect:
- Firsthand insights into the coworking industry
- Networking opportunities with students and professionals
- A discussion on the role of coworking in career growth and business development
This is a great opportunity to learn more about alternative workspaces and their impact on productivity and professional networking. Complimentary pizza will be provided!
We look forward to seeing you there!
- Location:
- McCoy First Floor; First Floor
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
The McCoy College Student Success center invites students to stop by to Unwind Before the Grind (finals)!
We have opportunities for you to receive a free massage, build-your-own care package, participate in aroma therapy and more. Scan the QR code at the event. Click here for more information
more about event
We have opportunities for you to receive a free massage, build-your-own care package, participate in aroma therapy and more. Scan the QR code at the event. Click here for more information
- Location:
- Zoom session. Register via link in description.
- Cost:
- Free
- Contact:
- Dr. Gail Zank
Department of Marketing
gailzank@txstate.edu - Campus Sponsor:
- McCoy College of Business
Wondering if graduate school is right for you? Interested in developing your career in market research and analytics? Come learn about the Master of Science in Marketing Research and Analysis (MSMRA) program and how to apply!
» Register for Zoom Info Session Click here for more information
more about event
» Register for Zoom Info Session Click here for more information
- Location:
- Zoom session. Register via link in description.
- Cost:
- Free
- Contact:
- Dr. Gail Zank
Department of Marketing
gailzank@txstate.edu - Campus Sponsor:
- McCoy College of Business
Wondering if graduate school is right for you? Interested in developing your career in market research and analytics? Come learn about the Master of Science in Marketing Research and Analysis (MSMRA) program and how to apply!
» Register for Zoom Info Session Click here for more information
more about event
» Register for Zoom Info Session Click here for more information
- Location:
- McCoy TBD
- Cost:
- Free
- Contact:
- McCoy College Student Success Center
5122457010 - Campus Sponsor:
- McCoy College Student Success Center
**This is an exclusive event for NEWLY inducted McCoy Student organization leaders! **The student organization orientation allows you to learn critical information to help your student organization succeed Fall 2025!
Click here for more information
more about event
- Location:
- LBJ Student Center
- Cost:
- Free
- Contact:
- TXST Global Admissions
512.245.8978 - Campus Sponsor:
- McCoy College of Business and TXST Global Admissions
Experience the large-scale excitement of Texas State’s premier open house event. Future students of all ages are invited to join us on our beautiful San Marcos campus.
At a Bobcat Day, you'll be able to explore our beautiful campus and learn about academic programs, financial aid, housing, and much more. There will also be opportunities to mingle with faculty, staff, and student representatives from across campus for an inside look on what being a Bobcat is all about.
Opportunities for you to get to know Texas State include:
more about event
At a Bobcat Day, you'll be able to explore our beautiful campus and learn about academic programs, financial aid, housing, and much more. There will also be opportunities to mingle with faculty, staff, and student representatives from across campus for an inside look on what being a Bobcat is all about.
Opportunities for you to get to know Texas State include:
- Information sessions about our academic majors and programs
- Self-paced campus tours with narrated stops
- Guided tours of select on-campus residence halls
- Academic Majors and Student Services Fair, where you can learn from our faculty, staff, and students about the many academic programs and services, financial aid and scholarships, student success, housing, and much more
Stay Connected with McCoy College
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